Whilst of the fact that we are working in paperless offices more and more. However, the business card still happens to be the mainstay of many businesses out there.
On the off chance that you haven’t got a business card by your side which you can hand out to your collaborators or your prospective clients, then trust us, you surely are missing out on one of the most profound key marketing opportunities.
Just like the fingers on our hand, not all business card tends to be equal. In the world we live in, an average small business can come up with a business card of its own.
But coming up with a business card that proves to come with an eye-catching and appealing design, and grabs the interest of your potential leads is simply not a piece of cake.
No matter how top-notch print your business card is, if it lacks the basic principles of a business card, then it would be of no use to you.
This is why, our experts have sat down, and come up with ten pro tips for you all. These tips and tricks would help you to design a premium and appealing business card for yourself.
Hence without any further ado, let’s take a deep dive into what these 10 tips and tricks have to say!
1.Remember basic design principles
Though that this fact might be so obvious to you, however, it’s worth reiterating that a business card is a piece of printed material.
This is why you need to make sure that that all your key copy is at least 5mm away from the trim edge. In addition to that, in order to make sure that your print comes out to be the best one, you need to work at 300DPI.
2.Get creative within the constraints
Regardless of where you are located, there are a couple of standard sizes of the business card that needs to be followed.
One universal standard size for all the business cards is “the wallet size”.
This simply means that while designing up your business card, you need to be super sure that the design you have just created would surely fit well within an average wallet!
3.Avoid common pitfalls
There are some common pitfalls that one needs to be aware of while designing up a profound and appealing business card of his own.
The most obvious common pitfalls are that you provide a bleed as specified by your printer. Commonly, this happens to lie around 3mm, however, it can surely become 5mm if the printer you have is not an average one.
This is why you can’t simply overlook this fact!
4.Use special finishes
The last touch, or better to call them as final finishes is what makes your business card stand out from your competitors.
The final finishes include foil blocking, spot-UV, and metallic links. Though these final touches may increase the cost of your business card. But for the result, it provides to you, it’s worth every penny!
5.Cut into your card
What counts to be one of the finest ways to make your business card look appealing is by using a die-cut process to remove elements from the stock of the card and creating a void behind it.
One can either use a dye to change the shape of the card, or one can simply cut shapes of his liking with a scissor.
6.Try out unusual materials
Mostly many business owners prints their business card on a plain white thick sheet. If you would do the same, then it would make no difference between their business card and your business card.
This is why we prefer that you should try printing your business card on materials that aren’t common to the eye!
7.Make it useful
One of the biggest problems with paper is that it’s present everywhere. In order to make your business card stand out from the crowd, you need to design something that can be used for another purpose.
One thing that we have in mind is that you can design your business card in such a way that one can attach his keys to your card.
8.Make your own
If you are feeling creative, then why shouldn’t you make a business card all by yourself.
You can download a smart business card app on your smartphone. This would provide you with access to make your own business card freely, with ease.
9.Recycle old cards
If you have some old card of yours lying in any storeroom, then what can prove to be a more profound way of coming up with an appealing business card by recycling your old ones.
All you need to do is to recycle your old business card, provide them with a new life, and turn them out in such a way that they can be used as professional business cards.
10.Double-check your artwork
Lastly, once you have designed a new business card design of your own, you still need to double-check your artwork.
Make sure that your artwork goes best with the template that you have chosen for your business card!
Designing up an appealing and attractive business card isn’t a child’s play. As the competition around you has been increasing at an increasing rate, it’s become harder than ever to stand out from the crowd.
And your business card happens to play a vital role in this regard. This business card isn’t something that is only used to share information with your potential leads, but this business card is the face of your business.
The more attractive the face would be, the harder it would become for your clientele to reject the urge of doing business with your company.
Hence, the above-mentioned tips and tricks would surely provide you with a profound experience.
Do give one of these tips a shot, and we promise you that you won’t regret your decision ever!