Did you know that analysts predict the global custom t-shirt market will reach a valuation of $6.9 billion by 2027? The expected growth is largely attributed to businesses screen printing t-shirts to build their brand.
Do you have a growing business? Are you considering custom t-shirts to enhance brand visibility? There are a few things you should know before you search “screen printing t-shirts near me”.
The following guide will go over the benefits of screen printing t-shirts and explain how the process is done. Read on to learn my so many companies are using this method to promote their products.
- Cost-Effective
Screen printing is very cost-effective for large quantities when compared to other printing methods. The designs also tend to last longer and are very durable so you won’t need to replace them as often for your staff.
- Better Quality
The design will have an overall softer feel than other types of printing and is more comfortable for customers and employees. The colors are more vibrant and show up great on darker fabrics.
Screen printing uses a thick ink that stays on the top of the fabric and doesn’t absorb into it. This gives it an advantage over the garment printing method when it comes to clarity.
- Custom T-shirts for Customers
Custom t-shirts are a great gift to give your existing customers. It can help to build brand loyalty with your customer base and keep them coming back.
Your business is also promoted at various locations and events anytime they wear your brand’s shirt. It shows your customers that you care and will promote your business at the same time.
- Custom T-shirts for Your Business
When employees wear custom company t-shirts, it builds a stronger brand image. It can also be good for team building and develops a sense of community among your employees.
Screen printing offers endless design possibilities at an affordable price. It’s a quick and easy way to make your new or existing business stand out.
- Custom T-shirts as Merchandise
Some businesses can even make additional money by selling their custom t-shirts as merchandise. People will pay for well-designed shirts that represent a brand they like.
Musicians, restaurants, and bars are just a few examples that commonly use this sales approach. They’re also great for fundraisers and events like 5k races.
How Screen Printing T-Shirts Works
Screen printing onto t-shirts uses ink and screens to transfer an image onto a shirt. The screen’s shape forms a stencil for the t-shirt design. Next, the ink spreads onto the screen with the use of a squeegee.
When the ink passes through the screen, it creates the design on the shirt underneath. Each color used in the design requires a separate screen. For more information on the process, read more here.
Are You Ready to Start Printing?
Professional printing services aren’t hard to find because of their popularity and current demand. The growing industry is here to stay and more businesses are catching on to the benefits of custom t-shirts each year.
Screen printing t-shirts is an effective form of advertising for any budget. It’s a simple way to legitimize your brand whether the shirts are worn by employees or customers. Now you know how it’s done and the advantages!
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